The Fit Room
Personal training & group fitness.
Best for: Personal trainers, small group studios, and boutique gyms competing against big-box chains.
Bold fitness template with timetable, programs, trainer profiles, and a free-trial CTA that runs through every section. For studios that compete on coaching quality and community, not equipment quantity.
The Fit Room sells programs and outcomes, not memberships. The hero leads with a transformation promise (or three), not a list of equipment, because boutique fitness studios win on the coaching, the community, and the result โ never on the kit.
Programs are presented like courses, with what you'll do, who it suits, and what you'll get. Each program has its own enquiry path so the trainer can triage leads (12-week strength, beginner barre, return-to-running) without a generic contact-us pile-up.
The trainer profile is doing big work โ head shot, story, qualifications, specialty, direct contact. For boutique fitness, members are choosing the trainer as much as the studio. Putting that profile front-and-centre makes the conversion feel like meeting a person, not signing a contract.
The free-trial CTA repeats through the page โ hero, after each program, after the timetable, in the footer. Fitness conversions happen on third or fourth touch; we've made sure the trial offer is one click away wherever the visitor lands.
We'd recommend The Fit Room for personal trainers, F45-style group studios, pilates and barre studios, and boutique gyms where the trainer/coach is the product.
What's included in the build
- Programs
- Trainer Profile
- Timetable
- Pricing
- Free Trial CTA
Tailored to your business
Templates are starting points. We don't sell them standalone โ every site we ship is tailored to your business with your copy, your photos, your services, your suburbs, and your Google Business Profile properly set up.
Typical engagement: a 30-minute kickoff to understand your business, copy and photo direction within the week, a working preview within two weeks, and a live site within four. Hosting, domain, and support all included.
Ready to start with The Fit Room?
Tell us about your business and we'll get back to you with a proposal โ usually within a working day.